What are the Demographic Targeting Options?
Healthy Ads uses a combination of internal sources and declared Third Party Data sources to accurately target advertising campaigns to your target audience. As such we can deliver the most precise demographic audience tailored to your campaign, maximizing your campaign performance.
For some brands (and particularly for products like medications) ensuring your campaign is on target is essential. The 3 main demographic targeting buckets are;
Age
18-24 Years Old
25-34 Years Old
35-44 Years Old
45-54 Years Old
55-64 Years Old
65+ Years Old
Gender
Male
Female
Household Income
Less than $25k
$25k – $39k
$40k – $59k
$60k – $74k
$75k – $99k
$100k or more
Parental Status
Not a Parent
Parent
Unknown