970×250 / Billboard Ad Unit

970x250 Billboard Ad Unit

970×250

The 970×250 Billboard Ad Unit is an immersive ad unit that is positioned in a prominent, highly-visible placement within publisher’s page.

It is typically placed at the top of a publisher’s website either above the content or within the header itself. Because it’s usually “Above the Fold” on many websites the 970×250 Billboard performs extremely well for branding campaigns, especially when high viewability is essential. From a branding perspective, the 970×250 is considered by most advertisers as a strong performing ad unit, and is used on nearly every campaign run on Healthy Ads.

Across Healthy Ads, the 970×250 Ad Unit is popular on large healthy websites and blogs.

Features of the 970×250 Ad Unit;

  • Commonly placed Above the Fold
  • Typically High Viewability
  • Consistent Results for Advertisers
  • Can be run as an expandable unit or standard unit
  • Ideal for all types of Rich Media
  • Approved IAB Ad Unit

Don’t have a 970×250 Ad Creative ?

Healthy Ads can take your existing creative assets and develop 970×250 ad units for your campaign using your brand standards quickly and cost effectively.

Need Creative Specifications for a 970×250 Ad Unit?

See our Advertising Specifications

HTML5 / IAB

Let’s Get Started ! 

Let the Healthy Ads team walk you through all the options available to ensure that your Health, Fitness, Pharmaceutical or Medical campaign has the best possible combination of Premium Guaranteed Inventory, First Party Data and Programmatic elements.